Our solution

40% of agricultural emissions stems from the meat industry and grazing occupies 26% of the earth’s ice-free terrestrial surface, and feed crop production uses about one third of all arable land. The world is put under increasingly great pressure as the western way of life, and the diet that comes with it, is spreading. Meat intake is on the rise throughout the world, and this consumption will in effect work as an additional obstacle to the path towards achieving the climate goals.

Taupechef, just wishes to reverse this trend and we aim to do so by changing the European diets. Just like the “taupe”, or mole if you may, we see insects as a staple in our diet. Nutritious, delicious and with a minimal climate footprint.

Through social media and partnerships, does Taupechef work towards altering the perception of insect-consumption in Europe by spreading awareness of the options and combatting skepticism. Social media gives us the reach and tools to address the right population segment. While the partnerships allows us to profit economically and put suppliers in contact with customers.

The epicentre of fine-dining and food is Paris. So what better place is there to start the journey towards changing eating patterns?

Note of intent